Google Changes their Results Page Layout

Google has struck again. A new change to their page layout to make it less clear which links on the page are Organic and which are Pay Per Click. It reminds me why I don’t do Pay Per Click, lower quality visitors! Imagine for a moment that you drop onto a page that is much more general than the information you are looking for, what do you do? You quickly push the back button and go to the next result. As a PPC user this is a bad scenario, you are paying for ads and and not getting real traffic. A reminder to ALL PPC users, make sure you are advertising for terms that really are addressed by your website!


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